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Text communications are critical to retail marketing success in 2021, from driving foot traffic and increasing sales to automating excellent customer experiences.

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75% of millennials agree that text marketing helps them locate deals.

75% of consumers opt-in for SMS marketing campaigns and are comfortable getting promotions and offer updates through SMS.

64% of consumers develop a favorable opinion of companies that engage with them through SMS for customer service.

Meeting your clients where they are – on their phones — is essential. Text messaging can help you increase income, enhance customer service, streamline processes, and expand your organization.
  • Consumers prefer special offers, discounts, and coupons given by SMS.
  • Text delivery confirmations are preferred by 2x more individuals than email delivery confirmations.
  • In 2021, SMS marketing initiatives yielded a 251x Return on Advertising Spend (ROAS) for e-commerce enterprises.
  • Promotions and discounts on products/services are among the top four most beneficial text messages received from businesses.
Text communications are critical to retail marketing success in 2021, from driving foot traffic and increasing sales to automating excellent customer experiences.
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